KENTUCKY — Six Kentucky tourism bureaus are launching a new initiative aimed at providing an authentic experience of the commonwealth. 


What You Need To Know

  • Six Kentucky tourism bureaus are partnering to launch "Horses, Horsepower and Hollers"

  • The initiative gives visitors an authentic experience of the state, allowing them to explore six destinations 

  • Participating attractions include the National Corvette Museum, Old Friends Retirement Farm, Cumberland Falls State Park and more

  • Visitors can also use a digital pass with Bandwango, allowing for check-ins at destinations and the chance to enter a sweepstakes 

Offices from Bowling Green, Corbin, Franklin, Georgetown, Harlan and Shelby County are partnering for "Horses, Horsepower and Hollers." It aims to give visitors a look at six destinations that reflect the essence of the Bluegrass State, from horse racing and motorsports to the beauty of its hills.

Anyone from those seeking a weekend escape to a weeklong journey can take part, the participating bureaus said. Attractions include the National Corvette Museum, Old Friends Retirement Farm, Bulleit Distilling, Cumberland Falls State Park, Portal 31: Animatronic Mine Tour, the Mint Gaming Hall and more. 

The organizations also launched an official website and a digital pass with Bandwango. The pass encourages visitors to explore each location and stay overnight, allowing for check-ins across all destinations. For those using the pass, each attraction visit brings them closer to entering a sweepstakes, with the grand prize of a one-night stay in each destination, passes to attractions and restaurant gift cards.

"We are thrilled to launch 'Horses, Horsepower and Hollers' and invite visitors to discover the authentic essence of Kentucky," said Sherry Murphy, executive director of the Bowling Green Area Convention and Visitors Bureau and lead tourism office of Horses, Horsepower and Hollers. "This project is a testament to our shared commitment to showcasing the best of what our state has to offer. We look forward to sharing more exciting announcements about the project this summer."

More information about "Horses, Horsepower and Hollers" can be found on the initiative's website

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