LOUISVILLE, Ky. — The Kentucky Derby Festival unveiled its 2025 Pegasus Pin design at the Derby in December celebration at the Kentucky Derby Museum on Dec. 3, 2024. The new design is emblazoned with “Happy Derby,” a popular phrase shared by Louisvillians during the Derby season.

The circular shaped pin also features two shades of pink, an official color for the Derby festival, and prominently features the festival’s pegasus mascot.

“The 2025 Pegasus Pin is more than just a symbol of spring, it celebrates the joy, enthusiasm and optimism that surround the Derby season each year,” said Matt Gibson, Kentucky Derby Festival president and CEO. “We hope this Pegasus Pin will be a fun conversation piece and must-have accessory that commemorates our favorite time of year and wishes everyone a ‘Happy Derby!’”

Derby Festival organizers said the pin has been a beloved symbol of the festival for more than 50 years. The 2025 version is the 53rd edition of the pin. The pins serve as a key to Derby Festival events, offering free admission to more than 30 events. Festival fans can pre-order their plastic 2025 Pegasus Pins online. The plastic pins will be available at retail locations beginning March 2025.

The 2025 Kentucky Derby Festival will be its 70th year. The monthlong celebration includes 70+ events leading up to the first Saturday in May.