OSHKOSH, Wis. — It’s time to wish a happy 70th birthday to a Wisconsin staple; Experimental Aircraft Association celebrated seven decades on Thursday.

When people hear “Experimental Aircraft Association,” better known as EAA, they probably think of AirVenture.

It makes sense. EAA AirVenture, the annual air show, is a huge money-maker for Oshkosh, Wis. Amy Albright, the executive director of Discover Oshkosh, said AirVenture brings more than $170 million to the area in just one week each year.

“Economic impact is what we’re about,” Albright said. “Discover Oshkosh is about driving tourism. AirVenture, EAA, is the big kahuna… It’s our Disney World; it’s our big deal.”

Albright explained that locals are proud of this “big deal,” too.

“It’s such a point of pride for us in Oshkosh,” Albright said. “If we wear an Oshkosh hat anywhere in the world if we’re traveling, somebody is bound to stop you and say, ‘Oh my gosh, I love Oshkosh’ and they’re talking about AirVenture [and] EAA.”

AirVenture draws in people from all over the world, putting Wisconsinites on an international stage. Albright said she’s met people from as far as South Africa who make the trek.

“It’s such a big deal for people who are coming here. Some of these pilots and aviation enthusiasts… this is on their bucket list. We have people who return every year; then we have the people who might come when they’re 70 years old.”

While AirVenture is EAA’s major event, it has a lot more to offer.

“EAA Aviation Museum is such a gem in our community, and honestly in the state and in the world,” Albright said. “People come all year-round for all the different offerings that EAA puts on.”

EAA brings in speakers, hosts events, is home to kid-friendly activities and even serves as a wedding venue for those looking to soar into married life on a high note. Plus, EAA just added a $6.5 million addition to its pilot proficiency center.