WORCESTER, Mass. - We're just days away from the 43rd annual Worcester County St. Patrick's Parade.

Some Irish pubs in the area calling this is their Super Bowl. Sunday, the parade steps off, meaning thousand will line the street on Park Ave and they'l also fill local bars and restaurants. It's a big day even for those who are not on the parade route like Quinn's Irish Pub. They say this is probably their biggest day of the year, and they're ready for the crowd.

"You know, we get our preorders of Guinness in," said owner Tim Quinn. "We do red and gray corned beef all month. So, we've already started out of the gates hot the first ten days so far. It has been a great lead up to it."

Speaking of Guinness, Quinn, a former mayor of the parade says the restaurant is preparing to go through 20 kegs of the popular beer through parade day. He says last year, they also served more than 3,000 pounds of corned beef and that's not including their location in Holden.

"Whether it's the town of Holden, Rutland, Paxton, Princeton, Barre, all those towns," said Quinn. "They really come into Quinn's to celebrate that day and even on parade day, they come into Worcester, go to the parade, then get a few feet closer to home."

Down on the parade route, Peppercorn's Grille and Tavern says their reservations are filling up fast, competing with Christmas, Easter, and Mother's Day as their busiest times of year.

"We're usually really busy," said catering and functions manager Keelia Harney. "A lot of families come in. I think the Worcester parade is a lot more family-oriented than the Boston parade. So we definitely get a lot more families and kids coming in which is always so cute to see them in their little outfits."

Peppercorn's will be hosting a special brunch with corned beef being a centerpiece of the menu. But beyond business, it's a tradition many look forward too.

"A lot of fun," said Harney. "I actually grew up in Worcester so I definitely remember the parade route with my grandpa. Up and down, we'd stop in and he would grab a pint. My grandpa walks in the parade. He's a veteran. So, I always look through the bar windows to try and see when he's coming by, and I run out into the parade and kiss him on the cheek and embarrass him in front of all his friends."