MILWAUKEE — A new immersive art installation is coming to the Marcus Performing Arts Center this week.
Spanning over 1,400 square yards, Rainbow Summer: HIGHLIGHT featuring Evanescent will features three sets of four massive bubbles. The installation will sit on the MPAC Outdoor Grounds for five nights, from July 18-22.
Each night will also be jam-packed with fun activities, including free public performances from local artists, vendor markets, food trucks, activities and more.
The latest installation builds off the success “Lightfield” by HYBYCOZO, which transformed Cathedral Square Park for several months earlier this year. MPAC and Milwaukee Downtown, BID #21 worked together to make “Evanescent” happen.
“We are elated to expand on our partnership with Milwaukee Downtown to bring this world-renowned installation to our community alongside a diverse selection of musical artists for Rainbow Summer: HIGHLIGHT featuring Evanescent,” said Jared Duymovic, MPAC vice president of programming and engagement. “This is the first large-scale public activation of our newly renovated outdoor space, and we look forward to welcoming everyone to enjoy and experience this exciting summer event.”
Live music performances are set to take place at 7 p.m. each evening. It includes musical guests Funkadesi, Melody Angel, ESSO, ECLIPSE and Mucca Pazza.
A special Family Night is also planned for July 22; it will begin at 6 p.m.
Those that come to see “Evanescent” can expect a “playful, fun interaction” and an “Instagrammable moment.”
Behind the installation is Atelier Sisu, a Sydney-based art practice led by Peruvian sculptor and industrial designer Renzo B. Larriviere and spatial architect and artist Zara Pasfield.
But what’s behind the concept “Evanescent?”
The bubble aims to visually capture the quality of impermanence, or fleeting moments, according to the art practice group.
It’s also inspired by the COVID-19 pandemic and the things that were taken for granted before everything seemed to disappear, said the art practice.
As the light of the sun changes, so does the color of the bubble. That concept causes what creators call “a rainbow of reflection across the ground” and provides unique pictures from every angle.