CLEVELAND — The Cleveland Browns are resurfacing a piece of their past for the season: white facemasks for their helmets, and this time, they're staying.

"We are excited to honor our storied history through the return of the white facemask," Cleveland Browns Partner JW Johnson said in a press release. "As we continue to write the next chapter of Browns' history, we reflect on different eras, such as the Kardiac Kids and the return of the franchise, that led us to this place in time."

The white facemasks were used from 1975 to 1995, and then again from 1999 to 2005. The Browns said they were associated with the Kardiac Kids and the AFC Champsionship era of the team. 

During the white facemask era, the Browns had a few successes: the Browns said in 1979 and 1980, quarterback Brian Sipe led the Browns to a series of last-minute wins, which is where the nickname Kardiac Kids came from. 

Then the Browns had eight playoff appearances in the 80s after Bernie Kosar was drafted. He helped lead the team to three AFC Championships. They also made a playoff appearance in 2002. In each of those seasons, the Browns were wearing the orange helmet with the primary logo and the white facemask. 

The Browns also featured the white facemasks once in the 2022 season in Week 15 and again in the 2023 season in Week 11. 

"We heard our loyal fans and are thrilled to see the white facemask featured on the Browns' helmets beginning with the 2024 season and beyond as we continue to write the history of our franchise," Johnson said.