OHIO — CandyStore.com, an online bulk candy store, released its annual report on each state's top three Halloween candy, and Ohio's No. 1 choice may come as a surprise to some.
The website tracks bulk candy sales each year to come up with its rankings. In this case, it compiled 15 years of sales data from 2007 to 2022 to get the top three for each state.
For Ohio, the top choice for 2023 is Blow Pops, with more than 171,607 lbs sold. M&M’s came in second and Starburst came in third.
Last year, M&M’s took the top slot, followed by Blow Pops and then Starburst.
Nationally, Reese’s Cups took the top slot, M&M’s came in at No. 2 and Hot Tamales ranked third.
Halloween candy sales are expected to hit a record high this year, according to the National Retail Federation. Spending could hit $3.6 billion this year, which is a jump from the $3.1 billion spent last year.
Overall, the NRF expects Halloween celebrations to be at pre-pandemic levels. NRF said a record number of people — 73% — are estimated to celebrate the holiday this year. Last year, that number was around 69%.
“More Americans than ever will be reaching into their wallets and spending a record amount of money to celebrate Halloween this year,” NRF President and CEO Matthew Shay said. “Consumers will be shopping early for festive décor and other related items and retailers are prepared with the inventory to help customers and their families take part in this popular and fun tradition.”