WISCONSIN — When Wisconsin flipped from blue to red in the 2016, it helped Donald Trump win the electoral college and forced political parties to rethink their approach in the state.

For Democrats, that meant working to boost voter turnout, especially among key demographics. 

READ: 'We're Demanding Change': Black Wisconsinites Emerge as Key Voting Bloc

Overall, fewer people in Wisconsin voted in the 2016 presidential race but nearly one in five Black voters stayed home compared to 2012 according to a report by the Center for American Progress. Getting those voters engaged again could be key to a Joe Biden victory in 2020. 

But Republicans are trying to cut into their massive deficit with Black voters. In some cases, that includes literally meeting them where they are. 

Washington correspondent Taurean Small and political producer Maureen McManus, looked into the 2016 trends and spoke with state party leaders about how they responded to Trump's victory. 

Part two of their series, Black Voters Matter explores local Democrats and Republicans efforts to win over this key voting bloc.