CHIPPEWA FALLS, Wis. — Molson Coors will shut down the Leinenkugel’s Brewery in Chippewa Falls as well as another brewery in Wisconsin, the company announced in a statement Wednesday.
However, the Leine Lodge and pilot brewery will remain open. Officials did not say what other brewery the company would be closing.
Officials said all operations will be moved to the Molson Coors Milwaukee facility.
Chief Supply Chain Officer Brian Erhardt issued the following statement on the closure:
“Following the end of a large contract brewing agreement and amid an ongoing canning line investment project at our Milwaukee brewery, we’ve made the decision to close two of our smaller brewing operations in Wisconsin and centralize statewide production at our main site in Milwaukee. While never easy, these choices are made with much thought and consideration to position Molson Coors for continued success in Wisconsin and beyond.”
Erhardt added that Leinenkugel’s has been “a cherished part” of the company and that with the move, “that’s not changing.”
He said the “rest of the portfolio will continue to play a role in our premiumization plans.”
Chippewa Falls Area Chamber of Commerce released the following statement in regard to the closure:
"We are saddened to hear of the closure of the Leinenkugel’s Brewery. Beginning in Chippewa Falls over 155 years ago, Leinenkugel’s has been a long standing business, helping shape the community we are today. As was true so many years ago, the diversity of our businesses and industries allows us to remain resilient as our community evolves.
"With the Leinie Lodge and the Pilot Brewery remaining open, Go Chippewa County, the Tourism Division of the Chamber, will continue to promote their tastings and events while seeking to understand future brewery tour details and options.
"Our thoughts are with the employees and families impacted by the announcement and the Chamber is committed to providing them with area resources and connecting them with area businesses that are hiring."
Leinenkugel’s has been around since 1867. It was bought by Miller Brewing Company in 1988.