MILWAUKEE — “Barbie” is shaping up to be the movie event of the summer.
The new film, starring Margot Robbie as Barbie and Ryan Gosling as Ken, is the first live-action movie adaptation of the popular toy line from Mattel. The film was directed by Greta Gerwig.
It might be because the iconic doll is from the (fictional) town of Willows, Wis., but Milwaukee is feeling the Barbie fever, with various events happening in anticipation of the new movie.
Barbie Truck Dreamhouse Living Tour
The Barbie Truck will be making its way to the Milwaukee area just a day after the premiere of the film that's already garnering lots of attention. On Saturday, July 22, from 10 a.m. to 7 p.m., visitors can visit the truck at Mayfair Mall near Barnes & Noble for exclusive Barbie merch.
After Milwaukee, the truck will head to Chicago on July 29 at the Oakbrook Center. Full tour details can be found here.
Malibu Dream Lounge
The Avalon Atmospheric Theater teamed up with Awkward Nerd Events to put together a themed pop-up bar modeled after Barbie’s iconic DreamHouse.
The “Malibu Dream Lounge” at the Avalon Atmospheric Theater’s AvaLounge takes place nightly at 6 p.m. from July 20 to 22 and is open to the public.
The AvaLounge will offer guests a transformed, “pinked-out” cocktail lounge with custom decor, photo opportunities, themed drinks and more.
Those interested can click here.
Barbie Night at Red Arrow Park
Red Arrow Park’s roller skating rink’s “Summer Spinz” series will host a “Barbie Night” from 5-7 p.m. on July 21. Guests are encouraged to dress up as Barbie and Ken. There will be food trucks and a DJ as well.
A Barbie-inspired photo opportunity will be available. Plus, there will be a “Barbie” film merchandise and a movie ticket drawing — both courtesy of Marcus Theatres — and a “Barbie” movie poster drawing — courtesy of Milwaukee Film.
Friend Like Me Parties & Entertainment will also bring in skaters inspired by the new film.
Click here for more.
Barbie’s Dream Penthouse Party
The Rave is inviting people into the iconic Barbie universe on the event space’s rooftop to dance the night away to iconic pop hits from the 1980s to today.
Guests will be immersed in vibrant colors, sparkles and a lot of pink, with views of the city’s skyline in the background. Party-goers are encouraged to channel their inner Barbie and Ken for dress attire, as they experience themed cocktails and photo opportunities.
Barbie’s Dream Penthouse Party will be held at 8:30 p.m. Aug. 4.
Tickets are available at http://etix.therave.com/barbie.
Barbie Blowout Party
Marcus Theatres, headquartered in Milwaukee, is hosting “Barbie Blowout Party” early access screenings at various theater locations at 7 p.m. on July 19.
Guests will be able to see “Barbie” two days before it opens nationwide. They will receive free cotton candy; official mini-posters and Barbie-inspired sunglasses will be available as well. There will also be themed drinks and photo opportunities.
Additionally, those who come dressed for the occasion will be entered to win prizes.
For ticket information, visit https://www.marcustheatres.com/marcus-specials/marcus-film-series/barbie-blowout-party.
“Barbie” hits theaters nationwide on July 21.
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