COLUMBUS, Ohio — For many Ohio State Football fans, you may be familiar with the weekly hype videos released ahead of each game. The videos garner hundreds of thousands of views each week- but what goes into making them?
What You Need To Know
- The Ohio State Football team's hype videos get hundreds of thousands of views a week
- The videos are made with highlights, speeches and reactions from players
- Bryna Jay is a student assistant for the creative media and branding team with OSU Football
- Jay helps gather highlights and says he's learned a lot to take to the real world
There’s a lot of walking back and forth between end zones on game days for Ohio State junior Bryan Jay.
“14,000 steps every single game," Jay said.
Going from one end zone to another-only to turn right back around.
“If the other team goes three and out like super quick and they don’t even get a first down or something, then I have to run all the way back down," Jay said.
The student assistant for creative media and branding with the Ohio State football team is getting used to shooting video.
“Even though it’s ten times more work in the end, it just feels more rewarding," Jay said.
And even through the cold, he tries his best to get every play. But if he doesn’t, he knows he has a whole team that will have his back.
“It sucks if I miss a shot," he said. "But I know that there are like three other cameras that are also shooting so there’s a good chance that someone else has the shot, so I’m like not too worried. But at the same time, I want to get every single shot.”
After the game- is pure chaos- from grabbing Carmen Ohio-to reaction from players- to go from field to screen.
And on the screen is where the magic happens- but it takes time- even just labeling every clip from each game.
“It takes me like three hours or so, maybe longer than that," Jay said.
While Jay helps with the hype videos and other content created each week, Ethan Miller is the brains behind the edits- making sure each piece fits together.
“The music is really what ties it all in," Miller said. "That’s usually the first thing I do because you can’t really make a video without music and then throw the music in there because then you’d have to rearrange the whole thing.”
To go from the timeline- to the fans.
Miller says it’s important to have a team filled with different ideas-including students to get the job done each week.
“Not everyone in this room had the same path, knows the same people," Miller said. "Everyone is kind of different in their own way,so it brings a lot to the table.”
And Jay hopes he can take all he’s learned to wherever he goes next.
“They’ve taken me under their wing and kind of shown me the ropes of not only all the technical stuff that comes with our job but also being a professional in general," Jay said. "And kind of teaching me what life is going to be like post-college.”