CINCINNATI — The Cincinnati Music Festival is officially underway.

The three-day-long musical event features a long list of R&B and hip-hop artists, and its impact is going far beyond the concert stage.

What You Need To Know

  • The three-day-long musical event features a long list of R&B and hip-hop artists

  • Fans poured into the city Thursday and Friday to buy from the vendors set up just outside of Paycor stadium

  • At least 60,000 people are expected and the concert could bring in more than $107 million to the Cincinnati area

Fans poured into the city Thursday and Friday to buy from the vendors set up just outside of Paycor stadium.

At least 60,000 people are expected and the concert could bring in more than $107 million to the Cincinnati area.

Some fans who stopped to shop say this 59th year of the music festival has become an exciting family tradition that brought them to town from hundreds of miles away.

“It is very important for me to be here right now, because we came here for the jazz festival. We came to support everyone and to see what Cincinnati has to offer. The main thing is to see Snoop Doggy Dogg and just a little love from Babyface also,” said Tawana Bingham, a fan from Michigan. 

R&B artists like Al green, Jill Scott, and Jodeci took the stage Friday night. The headliner Snoop Dogg performs Saturday night.