Cleveland, OH -- Running a small business can be challenging, and entrepreneurs have to be intentional in their approach to grow their companies.
In Cleveland, entrepreneur Jacob Miller is on a quest to make his hat and apparel company a legend. Miller's parents started Graffiti, a company that primarily makes wholesale hats for corporate companies, more than thirty years ago.
- Local Ohio Manufacturer
- Builds Brand through Social Media
- Creates Hats & Apparel
The 28-year-old wanted to try his hand at making unique styles of hats and other clothing items under his parents' brand at their downtown Cleveland Factory, and that was how his company Legend was born.
By leveraging the power of social media, Legend is continuing to grow his business and increase sales. The company sells 80-100 hats every weekend at community events, and often customers will say they're there to pick up a hat they saw on Instagram.
In addition to their socia media, another focal point for the brand is making sure their offererings continue to be made in America.
The small business currently has about 70 employees.