ANAHEIM, Calif. — VidCon is back in Anaheim for another year, bringing together digital creators and the latest technology, trends, and content. 

However, one of the focuses this year is something on the tip of nearly every industry's tongue: AI.  

"I think for us the conversation is is it going to be a threat to creators or how can they use the tools around AI? And so you have platforms that are doing AI-generated thumbnails for creators and editing tools and writing scripts for them. So we really want the creators like lean in and learn more about AI, how it can be used to help them and not hurt them," said Colin Hickey, VidCon's Senior Vice President of Operations.  

VidCon features several 'tracks' — community, creator, and industry. These are designed to cater to different interests and needs, providing a streamlined experience and valuable information for each participant.